Visual Language of a Beginner's Mind (engl.)
Die Visuelle Sprache eines Anfängerns (deu.)

Editorial, 2019

Expert vs. Beginner – a steady duel in the head of a young designer. A book that deals with the cultivation of a Beginner’s Mind, the creation of a visual language and the process of building an event. The bachelor’s thesis highlights the fundamental steps to a powerful project (TedxLend), started from a single inspiration that turns into an idea and, in the end, became an experience for hundreds of people.It’s a full documentation of a journey that teaches a young designer how to let go of being an expert and instead obtain an open mind; a Beginner’s Mind.

Book Cover, Back
A5 148x210mm

Book pages
A5 148x210mm

Bachelor thesis
Year: 2019

Katharina Mitteregger
Visual Designer

Year: 2019


10 Years of IBDP