Die visuelle Sprache eines Anfängers
◌ Editorial
Expert vs. Beginner – a steady duel in the head of a young designer. A book that deals with the cultivation of a Beginner’s Mind, the creation of a visual language and the process of building an event. The bachelor’s thesis highlights the fundamental steps to a powerful project (TedxLend), started from a single inspiration that turns into an idea and, in the end, became an experience for hundreds of people.
It’s a full documentation of a journey that teaches a young designer how to let go of being an expert and instead obtain an open mind; a Beginner’s Mind.
Book cover, back
DINA5, 148x210mm
DINA5, 148x210mm
Book pages, Detail
DINA5, 148x210mm
DINA5, 148x210mm


Book pages
DINA5, 148x210mm
DINA5, 148x210mm
Book pages, Detail
DINA5, 148x210mm
DINA5, 148x210mm


Book pages, Detail
DINA5, 148x210mm
DINA5, 148x210mm
Book pages
DINA5, 148x210mm
DINA5, 148x210mm


Book pages
DINA5, 148x210mm
DINA5, 148x210mm
Book pages
DINA5, 148x210mm
DINA5, 148x210mm


Book pages
DINA5, 148x210mm
DINA5, 148x210mm
Book pages
DINA5, 148x210mm
DINA5, 148x210mm


Year: 2019
Visual Designer
Visual Language of a Beginner's Mind
Die Visuelle Sprache eines Anfängerns
Editorial, 2019
Expert vs. Beginner – a steady duel in the head of a young designer. A book that deals with the cultivation of a Beginner’s Mind, the creation of a visual language and the process of building an event. The bachelor’s thesis highlights the fundamental steps to a powerful project (TedxLend), started from a single inspiration that turns into an idea and, in the end, became an experience for hundreds of people.It’s a full documentation of a journey that teaches a young designer how to let go of being an expert and instead obtain an open mind; a Beginner’s Mind.
Book Cover, Back
A5 148x210mm


Book pages
A5 148x210mm








Bachelor thesis
Year: 2019
Katharina Mitteregger
Visual Designer